Casino.com Launch Live Casino Game Studio

Elouise Spencer - 22 January 2020

Mansion Group have announced their intention to pour more resources than ever before into live casino games. Their key brand Casino.com, which already offers some games of this type, will now be receiving the backing of a dedicated, 24 hour live studio. The result will be, of course, 24 hour gaming, run and hosted by in-house professionals.

The move is a big one, requiring no shortage of advanced technology and highly trained croupiers. Hence why Mansion Group have also announced a partnership with Playtech, who will be handling the technical aspects of the operation.

It won’t be the first time that two companies have worked together, but certainly the first time tackling such an expansive project.

Focus On Quiz Shows

As would be expected, Mansion Group have confirmed that their new studio will debut with classic titles such as Roulette and Blackjack. Though the company aim to go one step further in the future, offering players not only private tables, but also completely personalised and unique experiences.

What these personalised experiences involve was not detailed, but assurances were that it would be unlike anything previously seen in the live casino game industry.

Additionally, there were hints that game show themed titles may also be in the works. The main indicator of this is the long running relationship between Playtech and Endemol Shine Gaming. The two renewed their partnership, and just one day later Playtech confirmed the deal with Mansion Group. This may well mean that titles such as Deal or No Deal are on the cards, although there have been no official verifications.

Fastest Growing Industry

Head of live casino game innovation at Playtech, Kevin Kilminster, elaborated on the new studio. He pointed out that this massive investment shows a real commitment by Mansion Group, which in turn demonstrates how successful an industry live casino games are quickly becoming.

The sentiment was backed up by Chris Mousdell, head of casinos at Mansion Group. Mousdell declared that live dealer online services were indeed the company’s fastest growing product. Though, he was quick to add, the personalised table experience was something he hoped would push the Casino.com offerings to a whole new level.

There was no word yet on when the studio would be up and running. But players at Casino.com will surely be looking forward to the new experience, and eager to find out just how a personalised live casino game setup works.